![]() What kind of chicken would you choose? I’D FIGHT YOU FOR SOME GRILLED GOODNESS. However, one batch is baked and grayish and labeled “sodium free,” while the other smells of garlic and lemon, and appears to be fresh off the grill, judging by the steaming char lines on each piece. Both contain chicken, and the pieces are all similar in size. ![]() ![]() Customers don’t just want to find solutions to their problems they want to enjoy the process.Ĭonsider this for a minute: you’re standing in a buffet line and you happen upon two large trays of food. There’s a new standard when it comes to engaging the consumer, and it can be summed up in one word: emotion. Inarguably, in today’s day and age, a business’ ability to connect with its customers is critical to success.
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